Most of this week’s iPhone 15 Pro and iOS 17 rumors are lies and fabrications

Steve Jobs Theater, where the magic happens

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Every site that deals with rumors has a list of who’s right, who’s wrong, and who’s just making things up. A series of rumors and fabrications on Wednesday and Thursday emerged from the same leaker, which is on everyone’s list of completely unreliable sources.

At least, they’re on the list of people who pay attention.

The “leak” in question, “LeaksApplePro” has an incredibly long history of forgery and outright lies.

At this point, we have lost track of what the “leaker” source event was. However, it came to a head when they said they were inside. apple park during a recording of iPhone 12 Event at the height of the pandemic.

To prove they were there, they tweeted a picture of Apple Park. Unfortunately, it was easy to reverse the Google search as someone else’s image.

As if by magic, very shortly after being caught, they claimed that tim cook then he kicked everyone out of the building because they, specifically, were leaking everything.

And they were 100% wrong about everything they “leaked” during the recording. Not a single point was right.

We are not the only ones who know that LeaksApplePro is fake. I’ve talked to people in other Apple-focused places and I know that 9to5Mac Y MacRumors they both think the guy is a phony. And Stephen Warwick in iMore posted his thoughts in “LeaksApplePro” earlier on Friday.

Adding to the stack, Mark Gurman has hit the leaker twice. Most recently, he took a second chance on Thursday night.

But there is still a problem. Places much bigger than appleinsider or similar sites, are not very discriminating about it. We have seen the conjectures of this character appear in the mainstream media and presented as fact.

People like to conceptualize, theorize, etc., but that’s not what we’re talking about. These people do not post their predictions based on historical trends as gospel, nor do they post concept art as fact.

Apple leakers come and go. Over the past decade, the average life of the leaker community is about 18 months. They burn, they fade, they get exposed, the sources burn, you name it.

There is at least one entire online community that we are aware of that makes things and enjoys fooling sites with fake leaks. And then there are people like LeaksApplePro, who make fun of apple watch bands of his Twitter account from a questionable company that seems to have scammed many.

Some people have legitimate sources. Mark Gurman, for example, has made a name for himself in the field and was hired by Bloomberg for his skill. Ming Chi Kuo you take what you get from the supply chain and do it better than most with what you read in the tea leaves.

Katy Huberty did a great job assessing what she had, but now she’s out of Apple’s game.

It gets a bit more unstable after that. digitimes You have good sources within the supply chain, but you’ve gotten your schedules or plans completely wrong for the last five years. For example, for about a year, they called what appeared as the XDR professional displaya new iMac Pro – probably because it had a processor in the chassis.

Other sources like ETNews and Jeff Pu don’t seem to have a good handle on the information they may have. And, most stock analysts chime in after the fact with rumors they’ve heard elsewhere, and include them in investor notes, starting the cycle all over again.

And speaking of, less Apple-centric giant tech media sites like cnet completely buy everything that floats down the river, even from LeaksApplePro and more unstable people.

We’re done with LeaksApplePro, and have been for some time. But, the problem lies with the other places that take the bait.

The total fabrications this week should have been blindingly apparent to these other places, nearly all of which have 15 times the amount of resources we have, and powerful corporations behind them.

After all, the leaker in question was wrong about everything he said about the iPhone 14 in the summer, he had an October of claiming that the Mac Pro was launching in November, and claimed in January that the macbook pro it would come in March a day before Apple introduced it with a press release.

And, those mistakes are only in the last half year.

As I have often said in the past, part of appleinsiderThe mission of is to tell you when something is true. It’s also to tell readers beyond our regulars when something that has gotten attention elsewhere is total bullshit.

In the coming weeks, we will implement what we internally call the “BS Meter”. We are going to be clearer in the headlines and introductory paragraphs about our position on this.

What these things will do is clearly label what we think about the buzz in question before the click. That way, if you want to read it and why we think it’s rubbish, you can.

If you just want to skip the nonsense, you can easily do that too.

With all that being said, sometimes we are going to be fooled. Beyond the internal evaluation that happens every day, as part of our year-end summaries, we will try to assess what we did well and what we did wrong, as far as the rumor mill and our editorials are concerned.

More on all this to come.